Who hired us?
- SVP, Supply Chain
- General and Regional Merchandise Managers & Planners
How did we work together?
- As one team we focused on one mission: “delight customers with finding the perfect shoe at an incredible price” at 450 stores & online
- Mined product selling patterns, local market data, and loyalty program information by channel and market to make good product choices in building localized, customer-centric assortments.
What was the real outcome?
- Together we delivered a real outcome of improved topline in sales by category; DOUBLE-DIGIT reduction in markdown expense and improved GMROI